Marketing Manager

📍 Location: On site at The Marker, 501 Geary Street, San Francisco, CA 94102
⏳ Schedule: 45 hour workweek, Overtime Eligible
💰 Salary Range: $75,000 to $82,000 annually (30.36 - 33.20/hr)

About The Marker

Nestled just blocks from Union Square, The Marker is a newly modernized Beaux Arts style hotel bringing sophistication and style to San Francisco like no other. Recognized as a Top 5 Hotel in San Francisco for three consecutive years by Condé Nast Traveler Readers Choice Awards, we invite guests to feel inspired and at home in one of the most vibrant and captivating cities in the world.

At The Marker, we believe our guests should not be the only ones excited to return. Our team members should feel that same energy. We are committed to fostering a workplace where creativity is encouraged, collaboration is celebrated, and every individual plays a meaningful role in our success.

About the Role

We are seeking a strategic, creative, and results driven Marketing Manager to lead all property level marketing initiatives. This role is responsible for developing and executing integrated marketing strategies that drive top line revenue across leisure, group, food and beverage, and special events.

The Marketing Manager serves as the brand steward for the property and ensures all initiatives are aligned, data informed, and performance focused.

Key Responsibilities

Marketing Strategy and Revenue Growth

Develop and execute comprehensive marketing strategies that support revenue growth across all segments
Maintain and oversee property marketing calendars to ensure consistent and strategic campaign execution
Drive on property activations and promotional initiatives designed to increase ancillary revenue including food and beverage, events, and experiential offerings
Identify and cultivate strategic partnerships that enhance brand visibility and generate new business

Content Creation and Brand Management

Serve as brand steward, ensuring adherence to brand standards and appropriate use of brand assets
Capture and create marketing assets including photography and video content for use across display advertising, organic social media, website, and digital campaigns
Edit photo and video content using platforms such as Canva and Adobe Photoshop
Actively engage with guests and clientele during events and activations to enhance brand presence and capture authentic content

Digital Marketing and Website Management

Manage digital marketing efforts including coordination with agencies and optimization of paid media channels such as Three and Six, Expedia TravelAds, and Booking.com Sponsored Ads
Own and manage the property website within WordPress, including ongoing audits and updates
Conduct digital journey testing including test bookings and test searches to ensure optimal user experience and conversion performance
Optimize digital presence across third party platforms including OTA listings and Cvent to ensure accuracy and performance

Social Media and Email Marketing

Create, schedule, publish, and report on all social media content
Manage content calendars, influencer partnerships, and collaborations
Develop and implement promotional and transactional email campaigns through Revinate
Monitor performance metrics and provide monthly reporting with actionable insights

Collaboration and Vendor Management

Partner with Managing Director, Sales, Revenue Management, Operations, and Corporate Marketing to align initiatives with business objectives
Manage external vendors and marketing partners to ensure deliverables meet expectations and timelines

Compensation Breakdown

This position is overtime eligible. For each week:

The first 40 hours are paid at the regular hourly rate.
The additional 5 hours are paid at 1.5 times the overtime rate.

For an annual salary of $80,000 based on a consistent 45 hour workweek:

Regular hourly rate: $32.39 per hour
Overtime hourly rate: $48.58 per hour

Weekly earnings:
40 hours × $32.39 = $1295.60
5 hours × $48.58 = $242.90
Total weekly pay: $1538.5

Annualized earnings with overtime: $80,000

This structure ensures that with a consistent 45 hour workweek, total annual earnings align with the offered salary.

Benefits and Perks

We believe in rewarding our team with competitive benefits that support work life balance and financial well being:

Paid Time Off and Holidays

9 Paid Holidays per year
2 weeks of vacation accrued on date of hire, eligible to use after 6 months

Retirement Savings

401 k with up to a 50 percent match on an 8 percent contribution

Health and Wellness

Medical, Dental, and Vision coverage beginning the first of the month following 30 days of employment

Financial Perks

$75 monthly phone reimbursement
$104 monthly commuter benefit

What We Are Looking For

✔ Proven experience in hospitality marketing, preferably within an independent or lifestyle hotel
✔ Strong content creation skills including photography and video editing
✔ Experience managing websites within WordPress and optimizing digital user journeys
✔ Knowledge of paid media channels, OTA optimization, and digital campaign reporting
✔ Highly organized with the ability to manage multiple priorities and deadlines
✔ Strong analytical skills with the ability to translate data into actionable strategies
✔ Confident communicator who thrives in a collaborative, fast paced environment

Why Join Us

Be part of a hotel that blends historic charm with modern sophistication
Work in a creative, high energy environment where your ideas make a measurable impact
Collaborate with a passionate leadership team committed to growth and innovation
Help shape the voice and visibility of one of San Francisco’s most recognized boutique hotels

Ready to elevate your marketing career in one of the most dynamic cities in the world? Apply today and join The Marker team.