Specialist, Growth Marketing - Display
SaksJob Description:
WHO WE ARE:
Saks Global is the largest multi-brand luxury retailer in the world, comprising Saks Fifth Avenue, Neiman Marcus, Bergdorf Goodman, Saks OFF 5TH, Last Call and Horchow. Its retail portfolio includes 70 full-line luxury locations, additional off-price locations and five distinct e-commerce experiences. With talented colleagues focused on delivering on our strategic vision, The Art of You, Saks Global is redefining luxury shopping by offering each customer a personalized experience that is unmistakably their own. By leveraging the most comprehensive luxury customer data platform in North America, cutting-edge technology, and strong partnerships with the world's most esteemed brands, Saks Global is shaping the future of luxury retail.
Saks Global Properties & Investments includes Saks Fifth Avenue and Neiman Marcus flagship properties and represents nearly 13 million square feet of prime U.S. real estate holdings and investments in luxury markets.
YOU WILL BE:
Saks Global is seeking a Growth Marketing Specialist of Display. A Display Specialist supports the strategic development, execution, measurement, testing, and reporting of media campaigns. In partnership with the Display team and platform partners, develop full-funnel strategies that support Saks Global businesses and brand goals. This role also includes strategic collaboration with internal teams- including Ecommerce, Creative and Analytics.
WHAT YOU WILL DO:
Enhance and execute full-funnel display strategy by defining objectives, target customers, and spend recommendations
Track creative performance overtime, share learnings quarterly with creative leadership, brief & execute creative tests
Assist and craft compelling, data-driven insights to analyze metrics (CTR, CPSV, CPM, etc) that directly and indirectly drive growth, proactively identifying trends and anomalies while sharing learnings internally & externally
Identify and lead optimizations to existing and new campaigns in partnership with agency and platform teams
Collaborate with multiple teams (e-commerce, analytics, creative, etc) to develop campaigns that support business goals; including owning creative briefing and content creation process, share performance updates and learnings to broader marketing teams
Support testing roadmap strategy, planning, and execution by staying up to date with marketing trends & best practices
Oversee Display budget, pacing, and billing management
WHAT YOU WILL BRING:
Bachelor’s Degree in a related field (preferably Marketing, Economics, or Business Management)
3+ years of digital performance marketing experience at a media agency or retail company. Minimum 2 years of full time experience managing display/programmatic campaigns (tracking, planning, reporting)
Highly analytical and comfortable with data sets, able to conduct analysis independently and clearly communicate results to stakeholder audiences at all levels, internal & external
Experience with high-growth consumer companies, ideally retail or luxury e-commerce businesses
Understanding of display DSPs (e.g., DV360, The Trade Desk, Amazon etc.), capabilities and buying methods (Programmatic, PMP)
Strong business acumen with excellent verbal and written communication skills
Experience in web analytics platforms (Adobe Analytics/Omniture/Tableau)
Nice to haves
Prior experience using customer data platforms (CDPs, LiveRamp)
Ability to translate multiple data inputs into insights and strategies
Familiarity with marketing performance metrics (LTV, MMM, CPV, CTR, CPC, etc)
Experimentation mindset and comfort with testing and learning
Strong project management skills, juggling multiple projects and deadlines
A positive, growth mindset - proactive, resourceful, curious
YOUR LIFE AND CAREER AT SAKS GLOBAL:
Opportunity to work in a dynamic fast paced environment at a company experiencing growth and transformation
Exposure to rewarding career advancement opportunities across the largest multi-brand luxury retailer from retail to distribution, to digital or corporate
Comprehensive benefits package for all eligible full-time employees (including medical, vision and dental)
An amazing employee discount
Benefits: We offer the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, 401(k) retirement plan, basic life insurance, supplemental life insurance, disability insurance, and a variety of additional voluntary benefits (such as critical illness, hospital and accident insurance).
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Saks.com is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
*The above expected salary range may have some variability based upon factors including, but not limited to, a candidate’s overall experience, qualifications, and geographic location. If you are interested in the role, we encourage you to apply and, if selected to move forward in the interview process, you will have a chance to speak with our recruitment team regarding your specific salary expectations.